ACT 1751 LONDON DRY GIN

Gin Branding & Packaging

La Distillerie de la Rivière has launched a gin inspired by typical British dry gin. In reference to the notorious 1751 Gin Act, which prohibited distillation and sale without a license in England, EZI came up with the storytelling, the brand image and the packaging that would easily stand out in one of the most crowded market segments. A challenge of creation and graphic design, the end result is a look that is both naive and unique. Available in SAQ.